Managing without Authority

Product Managers often hear their role described as being the “CEO of the product”, but we all know CEOs have actual authority while PMs need to lead without ‘officially’ leading. Gaining influence is difficult to achieve and, just like your product, it’s a job that’s never done. This talk will approach the problem through an iterative lens by providing actionable steps you can try, modify, & re-try to gain influence with your stakeholders/cross-functional teams/clients.

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Stacey Feero is a Product Manager working in Toronto at TWG. She’s been a practicing product manager for the last two years, but has been working in the tech industry for nine years. Stacey started out in academia studying film until she applied for a job as a part-time research assistant at a start-up. She got the job and has happily worked in various roles in the tech industry ever since.

Learn more about Stacey here.

About TWG

We’re building a company dedicated to transforming the way organizations design, develop and utilize software to achieve their missions. We believe software is the most powerful and effective tool to drive progress and our vision is a world where every organization has software in its DNA.