Is Your Marketing Working?

The product management team from Eloqua will share how marketing is measured at Eloqua. Making use of simple but powerful Revenue Performance Indicators we'll explore how product managers can get a better understanding on how prospects are progressing though the funnel and how to talk with sales and marketing teams about marketing effectiveness.

If you are new to Product Management this is a great overview on modern marketing. And if you are a grizzly veteran, come join the conversation, share some war stories and best practices along the way.