Innovation Games

  • 27 Nov 2007
  • 6:30 PM - 8:30 PM
  • 55 John Street, Metro Hall, Toronto

Registration

Description: Focus groups often get a bad rap on their effectiveness, and how they engage with customers. Megann & Steven Willson from Panoptika will showcase their Innovation Games technique with us as guinea pigs. It will provide you with fresh new ideas on how to get good qualitative information from your focus groups!
Location: Metro Hall
55 John Street, 3rd Floor
Room 310
Format: Chaired by Kim Phelan of the TPMA Executive
Speaker Info: This session is presented by Megann Willson and Steve Willson of Panoptika. Megann and Steve work together with clients, strategic alliance partners, and a broad network of professional contacts, to develop practical, usable solutions to marketing challenges. With their personal dedication to better marketing and business intelligence they are always seeking new methods to help their clients make unique, relevant, and credible decisions.

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